“Your body is one-of-a-kind, exquisite, and uniquely yours — it’s time to treat it that way,” says Jennifer Lopez after expanding her JLo Beauty empire into body care. Under the name JLoBody on July 24, the singer, actress, and businesswoman introduced a clinically backed line of high-performance skincare for the body.
According to the brand, JLo Body delivers visible results and limitless confidence. “It’s all the power and science behind JLo Beauty… now for body,” Lopez says.
Among JLo Body by JLoBeauty’s first launch is the Firm + Flaunt Targeted Booty Balm with Pink Pepperslim and Guarana Seed Extract. This clinically tested formula inspired by the most iconic booty also targets the hips and thighs.
The brand informed HOLA! USA that JLo’s advanced booty balm delivers results you can see and feel, like a reduction in the look of stretch marks and an instant boost in hydration. The product also promises to reveal skin that appears smoother, firmer, more hydrated — and a more confident you.
Jennifer’s tip for using this product and getting the desired results is to use it “ on your waist, hips, thighs, and arms for the look of firmer and smoother skin all over.”
*Based on an 8-week clinical study of 34 women, ranging from 27 to 63.
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Her new body care line isn’t the only thing Jennifer is celebrating! In addition to getting married to the love of her life, Ben Affleck, Lopez also took to social media to share a celebratory video for her birthday. “We give all this care and attention to the skin on our face, but we sometimes neglect the body. It was important to me to create a skincare routine for the body to address its specific and unique needs, and we started with the booty,” she began.
“Today’s my birthday, and I am gifting YOU with a special drop of #JLoBody FIRM + FLAUNT Targeted Booty Balm. Head over to JLoBeauty.com to shop the video for some seriously sexy science! #JLoBeauty,” the star concluded.
Una publicación compartida por Jennifer Lopez (@jlo)
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